Another new burger joint! Burgeri is the latest addition to the halal burger scene in London and is a import from the a established chain in doha, Middle East.
I work very close by and have been walking past the restaurant under construction every day, each time monitoring the very slow process. I found it odd that it took so long to get this place up and running, leaving a space empty and under development for so long in prime and expensive location can’t be good business sense.
After walking past it for 5 months it finally opened on the day of Eid, which I was working on. So I deiced to check it out at lunch. I think I was one of the first customers, of course I knew that I wouldn’t base any review on a day one launch, as the staff where still being trained and the paint was still wet on the walls, but I did what to check out the menu and sample a cheeky burger.
The menu offers burgers made of quality beef, including Angus and Wagyu.
I’ll quickly talk about what I received and ordered. I went for the B special, seems like a standard cheese burger. The style of burgers is that of a fast food chain, like shake shack or fatburger and this can’t be considered gourmet.
For £5.50 I received the most terrible looking burger I’ve seen, it just looked sad and ready for a funeral. No life, no visual appeal. It tasted flat and very average and could be compared to a burger from a cheap chicken shop just in a softer bun. The another issue was the size, I was finished after 5 bites. The beef patty was too small and overall the burger was not worth that 5 month wait! But I knew not to be too harsh and judge.
I allowed myself a 5 or 6 weeks to past and decided to go again. This time I went with a large group on a Friday night. The venue is popular with the Arab crowd is definitely a other option for the Arab tourist compared to the non halal five guys burgers around the corner that many Arab tourists eat at.
We decided to Sit in the small a eating area downstairs, it’s definitely not as nice and lively as the main eating area but where allowed to move tables around and take over the area.
Anyway, like last time I went for the B Special but with a double patty with some sweet potato fries. £8.50. This time the burger a clear improvement on the last one I had. It visually looked better presented and the layers of ingredients worked better. The burger bun, in my opinion, is still too small and the double beef option didn’t make much of a difference to satisfying my hunger.
However, the quality and taste of the meat was good, I could taste that fat mixed with with the chuck beef and the fresh ingredients and sauces brought it all together making a solid burger. The soft Bun was lightly toasted and the melted cheese really gave a nice gooey texture to it. Overall the burger scores a solid 7/10 taste.
Others in my group shared the same view as me, we also all thought that the sides we ordered like the sweets potatoes chips and onions rings where really good and definitely worth getting.
Service was a okay, seemed to be a mix up with some an order, but most likely down to the large group and language barrier with waiting staff.
Burgeri is a welcomed addition to the halal burger market and offers an alternative to the popular stax dinner a few minutes away. A few improvements are needed, especially with burger size, in terms of bun and meat amount. But causal environment and reasonable price for central London will draw in customers old and new.
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Address: 22 Great Marlborough St, London W1F 7HU